Deepfakes disrupt KYC

Deepfakes are no longer a future threat — they're here, and they're shaking the foundations of financial security.

As our CEO, David Sully points out “It’s a massive challenge between established, regulated industries and the ‘move fast and break things’ mentality and cultural attitude with start-ups. There’s a huge tension for banks, and there’s no answer to that.”

In a world where AI is weaponised to exploit even the most trusted ID systems, banks and regulators are caught between innovation and institutional inertia. Francesca Washtell’s latest piece in Banking Risk and Regulation dives into how deepfakes are disrupting Know Your Customer (KYC) checks — and the cultural, regulatory, and technical barriers to fighting back.

At Advai, we help institutions adopt and evaluate AI technologies with confidence — safely integrating innovation into regulated environments without compromising security, explainability or trust.

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